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Until recently, the visual appearance of shipping packaging and protective wrapping has been widely neglected. Yet, especially in an era of online shops where shipping units leave the first impression of a brand, the looks of protective wrapping becomes more and more important. Our advice: It’s time for a change. Make use of different protective packaging options, such as the ones of Ranpak, which provide the opportunity to communicate a brand story from the beginning while granting product protection.
Shipping packaging has received a new status. It dismisses its boring attitude and becomes part of a new e-commerce generation. Since online shopping misses out on the in-store experience shipping packaging has to incorporate a new level of design. We have been on the look out for a bit more WOW-effect packaging and found these: Geami WrapPak and PadPak with Ad’Pad, both products of Ranpak.
The Geami WrapPak, is a combination of kraft paper and tissue paper. While the first provides protection, the latter makes it look quite smart. Hence, Geami is definitely the more attractive and sustainable solution to foam packaging and to bubble pack.
Another shipping packaging from Ranpak is called PadPak which can be used as an important marketing and branding tool as it incorporates a paper Ad’Pad. You may showcase important information and marvellous graphical elements right from the beginning when the consumer has a look inside the pack.
Online shops like Westwing already make use of the package and deliver their message „100% recyclable, we care“. Time to get inspired.
The Geami WrapPak, is a combination of kraft paper and tissue paper. While the first provides protection, the latter makes it look quite smart. Hence, Geami is definitely the more attractive and sustainable solution to foam packaging and to bubble pack.
Another shipping packaging from Ranpak is called PadPak which can be used as an important marketing and branding tool as it incorporates a paper Ad’Pad. You may showcase important information and marvellous graphical elements right from the beginning when the consumer has a look inside the pack.
Online shops like Westwing already make use of the package and deliver their message „100% recyclable, we care“. Time to get inspired.
