As it is commonly said, “only dead fish go with the flow”, it is about time to stand up against the mainstream and resist the easiness of a paved way. Why? Because it will draw attention to your brand.
As a matter of fact, this was how Dabba had cought my eye at the Vivaness earlier in the year. I liked the product before I even no what it was all about. It is a floral water by the way…
New products are frequently swamping the cosmetic market, but only a few brands put some effort in their design to create something outstanding. However, spending time and money on your packaging is not a loss, on the opposite, it is a future investment, especially for smaller unknown businesses.
The Latvian organic cosmetic brand Dabba, obviously, had put some thought into their appearance. Instead of using casual folding boxes, they added a little tweak by cutting their edges and including a striking pattern. Moreover, its overall look – product, packaging display design – created a coherent visual whilst its dreamy advertisement matched the main product idea.
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PACKAGING DETAILS
PACKAGING & MATERIAL: Lebelled glass pump spray, folding box
PRINTING METHOD & FINISHING: Offset print (folding box)
LAYOUT: Bottle and folding box according to pattern trend (ethno style), edgy typography, yet abstract motives
